Snack

The collection has been on sale since 1996 and currently offers 24 varieties as its core lineup. These bite-sized products are easy to carry and can be enjoyed anywhere. The series includes a wide variety of items such as biscuits, rice crackers, and snacks, all presented in colorful packaging. Since its release, it has become a popular series. Be sure to find your favorite flavor!

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Pocky, a chocolate-coated pretzel stick with a "handle" to keep your hands clean, was first introduced in 1966. The product name comes from the "pokkin pokkin" sound made when eating it. As a chocolate snack that brings happiness when shared, Pocky continues to offer fresh surprises and fun to everyone.

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Crispy and delicious corn snacks! The rich flavor and explosively light texture make them irresistibly addictive!

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Japan's No.1 Rice Snack. Enjoy the exquisite balance of rice crackers and peanuts. A pack of 6 bags that are perfect for snacks and appetizers, ready to shine in various situations.

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Our unique method offers a delightful texture that’s "crispy at first, then crunchy," for an enjoyable snacking experience.

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It's so good to chew! Slowly and carefully fried thick-sliced potatoes. These potato chips have a firm texture and the more you chew, the more you can enjoy the taste of potatoes.

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We've coated wafers with chocolate rich in flavor, meticulously blended with carefully selected Hojicha by Itoh Kyuemon. Enjoy the elegant and fragrant aroma of Hojicha spreading in your mouth, harmonizing with the richness of white chocolate.

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SOYJOY is a new type of nutritional food made by adding fruits and nuts to dough that uses whole ground soybeans instead of wheat flour. You can enjoy the nutrition of soybeans, such as plant-based protein, soy isoflavones, and dietary fiber, in a delicious and smart way. The firm, chewy texture provides a satisfying feeling even with a small amount. It is packed with plenty of fruits and nuts, carefully baked to preserve the natural essence of each ingredient.

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Milk Chocolate, Hi Milk Chocolate, Black Chocolate, White Chocolate

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Thick-cut potato chips topped with melty cheese using a unique melt-flake method! These satisfying chips offer a rich cheese flavor combined with the complex taste of meat, tomato, and spices, creating an irresistible snack experience.

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Pocky, a chocolate-coated pretzel stick with a "handle" to keep your hands clean, was first introduced in 1966. The product name comes from the "pokkin pokkin" sound made when eating it. As a chocolate snack that brings happiness when shared, Pocky continues to offer fresh surprises and fun to everyone.

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This adult snack made with a "coating method" plus "Jagariko method," offers a refined, spicy kick. Enjoy the sophisticated aroma and sharp heat of wasabi, complemented by the rich flavor of soy sauce that unfolds with every bite. Bite-sized and easy to enjoy, it's perfect as a savory snack.

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We've enveloped wafers in flavorful chocolate meticulously blended with Uji matcha selected by Itoh Kyuemon and Uji tea leaves. Enjoy the harmonious blend of the smooth white chocolate that gently expands in your mouth and the fragrant matcha.

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Experience the next-level spicy-savory groove, where the rich flavors of meat and vegetables blend harmoniously with the heat of chili peppers.

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Japan Fruit Ume, Tart but good. The subtly soft acidity of plum, the gentle sweetness, the richness of potatoes, and the perfectly balanced saltiness!

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Made with high-quality ingredients from the Seto Inland Sea, offering excellent color, luster, and aroma—perfect for rice balls. A classic product reborn through Omoriya's processing techniques! Look for the "Crisp Finish" mark. Experience its satisfying crunch and smooth texture. Sized to replicate the seaweed used in convenience store rice roll.

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Crispy biscuits filled with plenty of smooth chocolate! It's the iconic Koala's March snack!

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Experience the crisp texture and smooth melt-in-your-mouth sensation.

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Hokkaido-grown potatoes turned into a snack with the skins left on. Using our unique method and salt from the Sea of Okhotsk*, we bring out the full flavor of the potatoes, offering a crispy and fluffy texture, a delicious gift from the earth.

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A four-layer corn snack made with a unique process. It delivers an irresistibly light and crispy texture like never before. The subtle umami seasoning enhances the natural corn flavor without overpowering it.

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Chocolate-soaked snacks! These star-shaped chocolate snacks offer a delightful, crispy texture.

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A lemon jelly drink classified as a functional food, containing the juice of one lemon and lemon-derived monoglucosyl hesperidin. The monoglucosyl hesperidin helps temporarily reduce the feeling of facial puffiness.

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Roasted edamame paired with truffle-flavored salt. Made using a non-fried process, this snack is perfect as a pairing with your favorite drink.

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Enjoy the rich, melt-in-your-mouth fruity flavor of Fujiya Nectar. This long-selling favorite is now a jiggly jelly with a delightful texture and adorable appearance♪

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